Storyful
Optimizing Video Distribution
The Challenge
Storyful uses Naytev to optimize the distribution of viral video content across social platforms. By testing different video thumbnails, headlines, and descriptions, they maximize reach and engagement for their curated video content.
The Solution
Storyful leveraged Naytev's comprehensive social media optimization platform to:
- A/B test content variations for maximum engagement
- Automate social media publishing workflows
- Optimize content for their specific audience
The Results
40%
Increase in Engagement
Better audience connection
55%
Time Savings
Automated workflows
"Naytev has transformed our social media strategy. The platform's testing capabilities and automation features have significantly improved our content performance and team efficiency."
Marketing Team
Storyful
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