Kiplinger

Winning with Testing and Publishing

The Challenge

Kiplinger uses Naytev's Social A/B Testing and Social Media Publishing Platform to improve engagement. They identify the best creative on Facebook to get more shares, likes, and comments. Automating social posts frees up time and lets them crosspost with ease.

The Solution

Kiplinger leveraged Naytev's comprehensive social media optimization platform to:

  • A/B test content variations for maximum engagement
  • Automate social media publishing workflows
  • Optimize content for their specific audience

The Results

40%
Increase in Engagement
Better audience connection
55%
Time Savings
Automated workflows
Kiplinger

Company Details

Industry
Finance, Business
Company Size
Medium
"Naytev has transformed our social media strategy. The platform's testing capabilities and automation features have significantly improved our content performance and team efficiency."
Marketing Team
Kiplinger

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