3 Changes To Content Discovery on Facebook News Feed
What you need to know now
On Tuesday, April 21st Facebook announced updates to what content is displayed in each user’s Facebook News Feed. Here's a quick overview.
April 27, 2015Read More
Recent Posts by Patrick Costello
How to A/B Test on Facebook Using Dark Posts
Manual and programmatic workflows explained
There are two ways to run a dark test: manual and programmatic. This article is a breakdown of both approaches.
September 18, 2015Read More
3 Ways to do Facebook Domain Verification and Edit Link Post Previews
Take Control of Your Content Packaging
Facebook has introduced the concept of “Domain Ownership” which allows businesses to claim domains and say “This link is mine!”. In this post we share how to complete the update in 3 steps
November 29, 2017Read More
Is There Really a Teen Exodus from Facebook?
A Reality Check for Facebook Contrarians
Millions of teenagers are leaving Facebook. Teens think Facebook is lame and meaningless. These are just some of the takeaways from articles in the past couple years covering teenager engagement on Facebook.
May 19, 2016Read More
How to Increase Conversions with A/B Testing
RSVP for our upcoming webinar, co-hosted with Bounce Exchange
It's not enough to make your articles and landing pages high-converting powerhouses.
March 3, 2016Read More